MENU
FESTIVAL BRAND ACTIVATION
FESTIVAL BRAND ACTIVATION

A brand-activation pop-up at London’s Wireless Festival, which combined fashion and music to excite and engage a male audience and boost our client's profile among young music lovers. Including DJ acts Manny Norte and Alexa Goddard, a limbo and chin-up contest, pop-up New Look shop and beauty stations, and a VIP area for press and special guests.