Marketing Assistant

This is an exciting opportunity to join a rapidly growing, privately owned group of hospitality, catering, venues and event management businesses. The successful candidate will be responsible for supporting the marketing team in the creation, delivery and analysis of all online and offline marketing activity across all Smart Group brands.
Quality, passion and integrity are at the core of everything Smart Group does, coupled with our inimitable drive, personality and pioneering creativity that comes from being an entrepreneurial organisation. We pride ourselves on delivering experiences that our customers love and that our team is proud to be associated with.

To excel in this position, you’ll need to be a creative thinker with a passion for social media, marketing, and the events or hospitality industry. The ideal candidate will be organised, personable, adaptable, and thrive in a fast-paced environment. We’re looking for someone proactive, detail-oriented, and capable of balancing creative and administrative tasks. This role is perfect for someone ready to contribute to a collaborative marketing team and take ownership of key responsibilities, especially in supporting social media initiatives.

• Working closely with the wider marketing team, including the Marketing Director, Senior Marketing Managers, Marketing Assistants, and Graphic Designers, to support social media campaigns across platforms such as Instagram, LinkedIn, TikTok, and X (formerly Twitter).
• Assisting in the creation, scheduling, and monitoring of engaging social media content, including copy, photography, and video, aligned with campaign goals.
• Supporting the analysis of social media performance and providing insights to optimise future campaigns.
• Collaborating with team members and brands to ensure consistent branding and messaging across all platforms and marketing materials.
• Assisting with the planning and delivery of broader marketing campaigns across print and digital channels.
• Writing and proofreading compelling copy for various marketing materials, including brochures, email campaigns, and blog posts.
• Maintaining and updating website content and analysing web performance to identify areas for improvement.
• Supporting the team in organising trade shows, showcases, and promotional events.
• Conducting market research to keep informed of industry trends and identify opportunities.
• Managing the content calendar to ensure timely delivery of marketing initiatives.
• Providing on-site support during events when required, particularly during busy periods.

What you’ll bring:

• A strong interest in social media trends and an understanding of digital platforms.
• Creativity and a flair for storytelling and visual content creation.
• Excellent organisational skills and attention to detail.
• The ability to work collaboratively within a team as well as independently.
• Confidence in juggling multiple priorities and meeting deadlines.
• Familiarity with marketing tools such as scheduling platforms (e.g., Hootsuite, Buffer) and analytics tools (e.g., Google Analytics, Meta Business Suite).
• Basic design skills (e.g., Canva or Adobe Creative Suite) would be an advantage.
• Previous experience in marketing, social media, or a related field, particularly in events or hospitality, is desirable.

Education:

• Social Marketing, Marketing, Media or relevant Degree i.e..English or equivalent qualification
• Or A Level educated with a relevant professional qualification.
• A good understanding of marketing and an interest in social media and content creation.

Key Skills:

• Good teamwork skills
• Strong attention to detail
• Creative writing and design ability
• Strong communication and presentation skills
• Organisational skills
• Analytical ability
• Knowledge of an email automation platform preferably Pardot
• Knowledge of a Content Management System (CMS) preferably WordPress
• An ability to multitask- to work on a number of projects at once
• Proactive and flexible approach to workload

At Smart Group, we value our staff, and as part of our commitment to creating a positive work environment, we offer the following benefits:

• Competitive salary (D.O.E)
• Quarterly performance-related commission bonus
• Holiday allowance starting at 22 days plus bank holidays, increasing with length of service
• Delicious, healthy breakfast and lunch menu served daily, cooked by a dedicated staff chef
• Shuttle bus pick up and drop off from Canada Water tube station – morning and afternoon
• Access to Medicash health plan
• Fantastic restaurant and bar discounts via the CODE app
• Enhanced parental-leave pay (subject to length of service)
• Travel loan • Fabulous regular social events
• Fun and vibrant company culture
• Generous refer-a-friend bonus
• Cycle-to-work scheme
• 2x event tickets per year and friend a family discounts to ticketed events
• 1x volunteer day per year

To apply, please forward your CV to francesca@smartgroupltd.co.uk.